Thursday, June 22, 2017: 3:00 PM-4:30 PM
Latrobe (Grand Hyatt Washington)
Social media is powerful, direct, and immediate—and if you aren’t already involved, you’re missing a crucial opportunity to reach your constituency, tell the story of your programs and consumers, and help destigmatize homelessness. This presentation will serve as a “how-to” for entities in the homeless health care field to build or improve their institution’s social media communications—from Facebook to Instagram. Learn how to highlight your initiatives to a broader constituency, showcase stories of change for advocacy and development, and incorporate voices from your CAB with this workshop’s practical strategies for social media communications and measuring their impact.
Rick N Brown (Communications Manager, National Health Care for the Homeless Council)
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